Create Game Lists on MeltedJoystick.com
FilmCrave home
   Movies  Members
Search +
Searching... Close  
Are you sure you want to delete this comment?
  
 
  Login Using Facebook
Twitter
 
     

Weekend Box Office: Hotel Transylvania, Looper Revive Box Office

View Chris Kavan's Profile

By Chris Kavan - 09/30/12 at 10:53 PM CT

After weeks of plenty of disappointment at the box office, I predicted that this was the weekend that would turn things around. While the movie I was hoping would open in #1 didn't quite make it to the top, the overall box office was up 21% compared to last year and news like that makes studios happy and hopefully means good things for the future.

Hotel Transylvania was the top draw over the weekend with a $43 million opening. How good is that? It managed to break the record of best September opening (topping Sweet Home Alabama's $35.6 million), and it managed the best one-day September total with $19 million on Saturday. Not only that, it was also Sony's best animated film opening, topping both The Smurfs ($35.6 million) and Cloud with a Chance of Meatballs ($30.3 million).

It was also good news for Adam Sandler, who enjoyed his second-best opening ever, just behind The Longest Yard ($47.6 million). After a string of less-than-impressive openings, including Jack & Jill, That's My Boy, Funny People and Don't Mess with the Zohan - this is provides a much-needed boost for Sandler. Not surprisingly, families made up the majority of the audience (78%) and they awarded it an A-, meaning it should have some pretty good legs in the coming weeks. This is not the type of film I see in theaters, but I rarely pass up a chance to check out an animated film at home simply because they're easy to digest and often a lot of fun (because who amongst us isn't still a kid at heart?).

Now on to a film I did indeed see in theaters. In second place the time-traveling sci-fi/action film Looper, with Bruce Willis and Joseph Gordon-Leviit, took in $21.2 million. That's an improvement over Source Code ($14.8 million) and Wills' Surrogates (414.9 million) though it couldn't match District 9 ($37.4 million). While I was hoping for a bit more for this film, it just goes to show that even with spectacular reviews and a big marketing push, selling an original R-rated film is still tough, even with the amount of talent involved. It still should have no problem making back its $30 million budget.

Two films targeting female audiences had vastly different results this week. On the bad end of the spectrum, Viola Davis and Maggie Gyllenhaal's Won't Back Down ended up way down in 10th place with just $2.7 million. It was the second-worst opening for a film in 2500 or more theaters, narrowly avoiding the title currently held by The Rocker ($2.64 million). Fox obviously didn't think too highly of it, as there was virtually zero advertising and they pretty much buried it.

On the other end of the spectrum, despite opening in just 335 theater, Pitch Perfect earned $5.2 million - good enough for sixth place. Not only did it have a knockout $15,522 per-theater average, but the mostly female audience (74%) gave it an A cinemascore (A+ for those 25 and under), which should translate to great word-of-mouth for its nationwide push this coming week.

Rounding out the top five: End of Watch dropped from 1st to 3rd place with $8 million (down 39.2%) and now stands at $26.2 million. It should pass director David Ayer's Street Kings ($26.4 million) in the next day to become his highest grossing film to date.

In fourth place was Trouble with the Curve with $7.5 million, raising its total to $23.7 million. It held reasonably well, dropping just 38%, but it's still running behind what one would expect from Clint Eastwood.

In fifth place was House at the End of the Street which dropped three spots from second to fifth with $7.1 million. It held remarkably well for a horror film, down just 41.8% and its $22.2 million looks good compared to its $10 million budget. While it won't break any records, it should end up somewhere north of $30 million by the time it's done.

Outside the top 10, Perks of Being a Wallflower added 98 theaters to its limited run and jumped nearly 400% to 13th place with $1.13 million. After its nice four-theater opening, and this expansion, it should enjoy even more success as it continues its expansion.

Next week, aside from the nationwide expansion of Pitch Perfect, there is also Taken 2 (which seems to be taking a page from The Hangover II in being exactly like the first movie only in a different location) and Tim Burton's Frankenweenie, which will attempt to sway the Halloween family crowd away from Hotel Transylvania. Hopefully studios will continue to be happy with the results.

Comments
0 comments
Name: 

Avoid spam Captcha: Sign Up + or Log In +   
 
Bloggers
Recent Blog Posts
Archive

All Posts

October 2017

September 2017

August 2017

July 2017

June 2017

May 2017

April 2017

March 2017

February 2017

January 2017

December 2016

November 2016

October 2016

September 2016

August 2016

July 2016

June 2016

May 2016

April 2016

March 2016

February 2016

January 2016

December 2015

November 2015

October 2015

September 2015

August 2015

July 2015

June 2015

May 2015

April 2015

March 2015

February 2015

January 2015

December 2014

November 2014

October 2014

September 2014

August 2014

July 2014

June 2014

May 2014

April 2014

March 2014

February 2014

January 2014

December 2013

November 2013

October 2013

September 2013

August 2013

July 2013

June 2013

May 2013

April 2013

March 2013

February 2013

January 2013

December 2012

November 2012

October 2012

September 2012

August 2012

July 2012

June 2012

May 2012

April 2012

March 2012

February 2012

January 2012

December 2011

November 2011

October 2011

September 2011

August 2011

July 2011

June 2011

May 2011

April 2011

March 2011

February 2011

January 2011

December 2010

November 2010

October 2010

September 2010

August 2010

July 2010

June 2010

May 2010

April 2010

March 2010

February 2010

 
Log In
Help on how to log into FilmCrave
Login with Facebook
Login with FilmCrave
 
 
What Members Are Doing
Movie Talk
New Movie Reviews
New Movie Lists
Top Films of 2012 by Neobowler
Movies First Seen in 2017 by royaluglydudes
Top Movie List by Seth
Movies I've Watched by Chris Ghost
2016 Rated and Ranked by Chris Kavan
2013 by Karmand
movies of 2017 by skater4159
Movies Watched by Sunbutt

 

 

 

Contact FilmCrave Public Relations    

Advertise and Business

Developer API

Contact Us

Jobs

About us

SiteMap

 

Support FilmCrave

FAQ and Help

News and Press

Terms of Use

Privacy

   
Are you sure you want to delete this comment?
  
Are you sure you want to delete this blog?